Design Habitat
Habitat firms bet on restrained lines and enhance quality.
"The summary of the fair would be that not everything goes. There are no major changes from the previous edition because there has been a decline in the aesthetic risk. On the other hand, Valencian industry has become more professional. Best finish , better functionality ... That a better hold table is also a design breakthrough. " Gustavo Ter Ideo (Integrated Works) has been commissioned to design a tour of several rooms borrowing products from some of the major manufacturers Habitat present in 2008, the latest version of the megaferia that will gather every year around the furniture to other home-related events, and was opened yesterday.
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The tour itself is a summary of the heart of Habitat. Restrained design and enhance quality. Dare has been confined almost entirely to Nude, a space where young designers can unleash the courage safely. The reason for withdrawal is unclear. Paint outside clubs. Valencia furniture exports fell 8% in the first half of the year. In the same period, the English furniture sold 6% more exterior and the increase was 30% in Catalonia.
"We are in a difficult situation. It is normal to avoid excesses in design because not a time for madness. When consumption is fired you can sell nonsense. But now it is dangerous mistake. The consequences can be very serious," Alfredo says Roe, president of the Valencian and English furniture employer (FEDERMUEBLE). The elements of the local industry crisis has been previously described. For years, the classic furniture accounted for about 70% of the Valencia. "Now is not the classic fashion," said Roe. "There are traditional furniture companies are doing However, adapting to new consumer tastes, and doing what we call intermediate products, "adds Vincent Folgado, president of the Valencian sector employer," but the crisis in the market has been faster than the adaptation. "
Both business leaders stress that is occurring in the production rebalancing in favor of avant-garde furniture. And that is moved to the fair. In the play area recognized companies such as Andreu World, and Punt Mobles. The first appeared yesterday in a terrace air stand with his collection outdoor Japanese garden, based on slow-growing wood (unlike teak) and metal structures. The company also had three collections of chairs, armchairs, and tables with characteristic balanced design, using the injection technology of polyurethane and aluminum.
Very close to it, Punt Mobles gave a innovative twist to their collection of umbrellas, adding an element that is both green and thrifty, incorporating lamps that run on solar energy is stored during the day and which is operated with a remote control. Inside the booth waiting for a bedroom whose head has incorporated LEDs. And in the back, a repeat of his successful Magic table.
If one wanted to see daring overwhelmed, type a lamp supported on two legs of naked women, or stools so inspired by flowers that nobody would serve to sit (but used), or converting them into small tables, chairs, had to walk to Nude. The area in which groups of young designers and students can exhibit their works are not subject, in most cases, the pressure to be produced.
cabinet next to the event opened yesterday textile fairs (TEXTILHOGAR) of lighting, accessories, and art. A model that can join forces to address an important class of customers (those seeking all the elements necessary to furnish and decorate for example a hotel) but may be deterred by their size. Some, like Vicente Blanes, director of the Institute of Textile Technology, did not seem excited. "The presence is not required, although recommended," he said, reports Lucia Gadea.
claimed the employer cabinet, meanwhile, helps to "restructure" the sector. And the Government Delegate, Ricardo Peralta, said that the plan designed by the Executive will be signed, "in all probability, before the end of the year."
Source: El PaĆs
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